New collaboration: Innovative Tech for Monitoring Pollinators in Seed Production Fields

Hazera Seeds Ltd. and BeeHero Announce Collaboration to Evaluate Innovative Technology for Monitoring Pollinators in Seed Production Fields Around the Globe

The collaboration between Hazera and BeeHero will focus on BeeHero’s Pollination Insights Platform (PIP), whose aim is to provide farmers with precise information about pollination activity in seed fields

Tel Aviv, ISRAEL, January 15, 2025 – Hazera, a global vegetable seeds company and part of Limagrain Group’s vegetable seeds division, and BeeHero, the pioneer of data-driven precision pollination, announced a collaboration to evaluate BeeHero’s Pollination Insight Platform (PIP) for monitoring pollinators in seed production fields around the globe. This collaboration is the result of several years of joint efforts, including the use and evaluation of PIP in various seed fields.

According to Avi Gabai, Production Research Manager at Hazera, “As a leading company in the vegetable seed industry and part of the global Limagrain Group, we are excited to collaborate with a company specializing in precision pollination. Our ongoing collaboration with BeeHero since 2019 demonstrates that BeeHero’s technology can address one of the most critical challenges in modern agriculture – pollination. Our collaboration has shown that BeeHero’s technology can improve pollination efficiency, hive quality, and address the issue of bee colony loss.”

Efficient pollination is essential for seed production and agriculture in general, affecting yield and crop quality. Approximately 75% of major food crops depend on pollinators, with the honeybee being one of the most important pollinators in nature. The modern pollination industry, based on the transportation of beehives to fields during the pollination season, faces challenges such as declining bee populations and hive strength. Therefore, improving pollination efficiency is crucial to ensuring crop yield and quality. This is equally true for crops used in seed production, which have high economic value and strategic importance for human survival.

The Pollination Insights Platform (PIP) developed by BeeHero aims to ensure the pollination process and to provide real-time actionable information to farmers. This system includes IoT sensors installed in fields that collect various data on pollinator activity, the extent of flower visits where pollination occurs, and changing environmental conditions. This information is translated into actionable insights using artificial intelligence to improve pollination efficiency. Until now, this data was collected manually, partially, and inefficiently, so this solution can help farmers increase their overall productivity. The PIP system complements BeeHero’s in-hive sensors, enhancing their functionality.

The current collaboration between the two companies includes monitoring seed production fields in Israel and France, with plans to expand to additional regions in future seasons. The sensors installed in these fields measure bee activity, pollination distribution, bee behavior throughout the day, and other insights transmitted in real time to farmers, enabling them to maximize pollination capabilities in their fields – and consequently, the yield and quality of the seeds.

According to Omer Davidi, CEO and Co-Founder of BeeHero, “We are excited about our collaboration with Hazera, which combines extensive knowledge in seed production with advanced sensor technology and AI-based analytics to drive significant improvements in crop yield and quality while promoting sustainable agricultural practices. PIP allows for efficient pollination management for the first time, demonstrating how data and technology can advance an industry that has so far operated without measurement and transparency. We’re looking forward to continue working together with Hazera to optimize pollination for seed production and ensure the food supply for generations to come.”

Avi Gabai adds, “The heart of the collaboration lies in combining BeeHero’s technology with Hazera’s agricultural expertise. We support sustainable farming methods by improving bee health and ensuring more efficient resource use. Feedback we received from growers shows that data analysis from BeeHero’s system provided practical insights for beekeepers and farmers, and assisted them to optimize production methods and could potentially increase overall yield. By using BeeHero’s technology, we aim to increase seed yield and reduce yield volatility through remote monitoring of pollination activity.”

According to Gabai, “As part of the Limagrain Group, we promote innovative agricultural methods worldwide and implement them within the group. The collaboration with BeeHero represents a significant step forward in improving bee health, pollination efficiency, and advancing agricultural innovation.”

Hazera launches ToBRFV resistant varieties in Mexico

Hazera launches ToBRFV resistant varieties in Mexico

After having announced the pipeline of its ToBRFV resistant varieties, Hazera is proud to launch its first resistant varieties for the Mexican market and showcase them at the most important event for agriculture in Latin America- EXPO AgroAlimentaria Guanajuato® 2022 in Mexico.

 

ToBRFV launch

ToBRFV is very noticeable in Mexico and growers have been faced with diminished yields and battered fruit. ToBRFV is a huge problem for tomato production, affecting the yield and fruit quality with coloring issues and brown spots on fruits impacting directly on the marketable yield.

Since ToBRFV hit tomato growers worldwide, Hazera’s R&D team has been working tirelessly, for several years, to find varieties capable of giving an effective level of ToBRFV resistance without compromising the yield and fruit quality. “These efforts included in-depth trials in many locations, under different conditions in a global scale, to confirm that we are able to provide solutions, with the right balance between performance and ToBRFV protection”, according to Alejandro Szechtman, Hazera’s Portfolio Marketing Director.

With the optimal balance between protection and performance, Canelo, one of Hazera’s tomato varieties with resistance to ToBRFV, is an indeterminate Roma type with a vigorous plant, which maintains a balanced yield under adverse environmental conditions, due to its wide array of resistances. “Through vast trialing of Canelo in most regions of Mexico, including San Luis Potosi, Baja California, Michoacan, Sinaloa, and Coahuila, Canelo provides high yield, excellent fruit quality, good maturation with an intense red color, as well as excellent firmness, maintaining L and XL sizes with average weights of 150 to 160 grams throughout the production cycle”, according to Javier Angulo- Product Development Manager, Mexico.

 

“Canelo”

Canelo is a very productive variety, ideal for growing in a net house or greenhouse. Additionally, with its ToBRFV resistance, Canelo is able to serve the Mexican grower as an effective tool to face the highly infectious virus, which is supported by local growers, who claim that “Canelo is a very strong and healthy plant with outstanding high fruit quality.”

Looking forward, “Hazera is continuing its efforts to provide effective varieties to better cope with ToBRFV on a global scale and, in Mexico, will launch several new varieties, including the up and coming, new Indeterminate Grape Tomato, ‘Pendragon’, a variety that combines ToBRFV IR resistance with high yield, long shelf life, and good taste, following our commitment to provide growers varieties with the optimal balance between protection and performance,” says Alejandro Szechtman.

 

ToBRFV range / “Pendragon”

ToBRFV in Tomato Plants

by Dr. Yaniv Rotem – Solanaceae Pathologist, Hazera

 

General background

The Tomato Brown Rugose Fruit Virus – ToBRFV – is a relatively new viral disease, first appearing in the Middle East in 2014. The disease has since spread rapidly to many other areas in the world, and currently constitutes a major global problem in tomato crop production worldwide.

In Israel, all tomato production areas have been severely affected by ToBRFV, and the effects of the disease are evident both in the tomato greenhouses and fields, and in the quality and appearance of the fruits which are sold.

 

Symptoms of the disease

As a rule, the symptoms of the disease are similar to the typical symptoms of ToMV, but the severity of the symptoms can differ from that known with ToMV:

  • In the leaves – a mosaic appears, which is particularly noticeable on young leaves and at the growth vertices. In some cases, there is narrowing of the leaflet blade, and in certain cases the leaves become entirely threadlike (“shoestrings”).
  • In the fruit – yellow spots develop which become necrotic at a later stage. In some cases, “chocolate spots” appear on the fruit. In cases of severe damage, the fruit becomes wrinkled and distorted. The virus name (“Brown Rugose Fruit”) was given due to the wrinkled appearance together with the brown spots.
  • Note that in contrast to the characteristic situation when affected by ToMV, in which symptoms generally appear in the fruit only in cases of particularly severe damage to the foliage, in the case of ToBRFV – there is no connection between the severity of damage to the fruit and severity of damage to the foliage: there are situations in which serious damage to the fruit is observed while no symptoms appear on the leaves, or vice versa – cases of severe symptoms in the foliage and lack of symptoms in the fruit.
  • In certain cases – necrosis develops of the calyx of the fruit, the fruit peduncle, and the central spine of the cluster of fruit.
  • When a susceptible variety is infected with ToBRFV, the main damage is a significant weakening of the plant and its capability to produce clusters of fruits over a long season.

In the wake of the viral infection, tomato cultivation in Israel has changed entirely: due to the weakening of the plants, growers currently have almost no possibility to grow tomatoes in a long central season of 9-10 months as was customary before the virus’s appearance; instead, shorter growing seasons of 4-5 months are now customary, intended for harvesting a few clusters only.

 

Symptoms on leaves – severe mosaic and narrowing of some of the leaf lobes, to the point of appearing “thready”

 

Severe symptoms in the fruits

Symptoms of necrosis in the calyx, fruit peduncle and the spine of the cluster

Weakening of the plant as a result of viral infection in a susceptible variety (on right) compared to a variety that is largely similar to it but is resistant to the virus (on left).

 

How is the disease transmitted?

  • ToBRFV is very easily transmitted mechanically – by human contact, by work tools, support wires, or any entity that comes in physical contact with an infected plant or soil that contains the virus and later comes in contact with healthy plants. It is important to remember that particles of this virus are particularly resistant to environmental conditions, and are capable of surviving for long periods in soil or on infected surfaces.
  • Since the virus is capable of surviving in soil for a long period – the virus is also transferred with infected soil that is moved from one place to another (by sticking to shoes, to work tools that are moved from one plot to another, etc.).
  • The virus is transmitted in seeds – a seed produced from an infected plant is likely to carry virus particles on its surface.
  • The virus can also be transmitted by bumble bees, which serve to pollinate during the cultivation process.

 

Prevention and treatment

  • Since the outbreak of the disease, Hazera together with Limagrain Group have been working on a comprehensive study of the issue, in which tomato varieties with intermediate levels of resistance to the virus were developed. The first patent in the world for resistance to ToBRFV was registered by Limagrain in 2017. Using these varieties provides an optimal solution for growing tomatoes in conditions of infections with ToBRFV, while maintaining the varieties performance.
  • Observing phytosanitary rules is key to preventing the disease:
    • Making sure to have clean clothes, jackets and gloves for those entering the greenhouses.
    • Making sure to sterilize all equipment used.
    • Sterilizing shoes in an immersion pit upon entrance to the greenhouse.
    • Being strict about the order in which buildings are entered – the workday begins with the buildings housing the young, healthy plants and continues to the buildings housing the more mature plants.
  • Plants in which infection is discovered should be immediately removed from the greenhouse, being careful to avoid contact with neighboring plants.
  • Using healthy seeds and seedlings is another key to preventing the disease. Hazera is strict about performing health tests in licensed laboratories, according to international standards and the Plant Protection Services. Checking that seeds are free of ToBRFV is done by the ISHI Protocol, which is the international protocol accepted throughout the world.
  • Being strict about good sanitization – sterilizing the soil or growth medium and the greenhouse space when cultivation is completed.

Hazera announces varieties with intermediate resistance (IR) to ToBRFV in pipeline- read about it here

 

Press Release: IR ToBRFV varieties in pipeline

Press release
August 2022

Hazera announces varieties with intermediate resistance (IR) to Tomato Brown Rugose Fruit Virus (ToBRFV) in pipeline

Hazera is proud to announce the launch of our ToBRFV intermediate resistant varieties- the optimal balance between protection and performance– providing the grower an effective tool to face the highly infectious virus, infecting tomato plants, fruit and affecting growers worldwide. The Tomato Brown Rugose Fruit Virus poses a constant threat to growers worldwide, significantly reducing yields, affecting the quality of fruit, and systematically infecting other plants, as it is a very transmittable virus that can infect through soil, tools, water, and people’s contact.

Since ToBRFV hit, Hazera’s R&D team has been working tirelessly to find varieties capable of giving an effective level of ToBRFV resistance without compromising the yield and fruit quality we’ve invested years to perfect. Over the course of several years, Hazera researchers and agronomists invested endless resources to find solutions to address our growers’ needs worldwide. Moreover, according to Alejandro Szechtman, Hazera’s Portfolio Marketing Director, “These efforts included in-depth trials in many locations, under different conditions in a global scale, to confirm that we are able to provide the optimal solutions, with the right balance between performance and ToBRFV protection”.

Hazera is proud to announce a wide ToBRFV resistant variety pipeline worldwide, with which we will be able to tailor-make the optimal solution per market requirement, beginning with Italy, Greece, Spain, Mexico, Turkey, Israel etc’.

Hazera, through Limagrain’s upstream research, contributed to a network of internal and external collaborative discovery projects on ToBRFV using different approaches. This resulted in Limagrain being the first company to file a patent on ToBRFV resistance in tomato in 2017. While the first generation of tomato hybrids resistant to ToBRFV is being commercialized, Limagrain discovery programs continue to work intensively to find resistances against potential emergent more aggressive forms of this devastating virus.

“Our R&D efforts haven’t ended, we’re still investing to achieve higher resistance, and expand our portfolio to the benefit of growers worldwide,” said Szechtman.

Hazera is a global leader in the seed industry. Hazera has headquarters in both the Netherlands and Israel. We operate subsidiaries in 11 countries, together with a distribution network serving over 130 markets. Our partners operate in all kinds of climates, and under diverse growing conditions and market requirements. For over a century, our top priority has been walking alongside them, developing an enormous variety of seeds and providing comprehensive support every step of the way. Hazera’s team of experts works directly with growers to evaluate their needs, assist during variety selection and provide guidance and support throughout the crop cycle.

Hazera is part of the Limagrain Group, an international agri-business based in France. Being a farmers’ cooperative, the Limagrain Group understands the needs of its customers and has grown to become the largest seed company in Europe, specialising in vegetables, field crops and cereal products. Limagrain’s vegetable seed division is the second largest company in the industry.

For more information about ToBRFV, click here

New watermelon varieties offering solutions for the chain

In recent years we have witnessed various trends in the consumption of vegetables and fruits.
One of the most notable trends is in the watermelon category.

Not inconvenient anymore
Watermelon was long perceived as inconvenient. Especially with decreasing households, watermelons were found too big, giving too much waste and too heavy to carry. Also the lack of good taste and quality was a reason for people to buy other fruits. With the introduction of the high quality, high tasting seedless mini and midi watermelons, consumption is increasing rapidly, in some countries over 10% in the last 5 years. Watermelons are used as a healthy snack, during dinner or lunch or as refreshing drink.

3rd choice of consumers
Watermelon is gaining popularity worldwide staying in the top 5 of fresh consumed fruits globally. In the European Union watermelon is the 3rd choice of consumers as refreshment after apples and oranges. In USA watermelon is 3rd choice after bananas and apples. With the COVID pandemic people started to focus even more on health. Another push forward for watermelon consumption.

Yearround offering
Hazera’s global experience in the watermelon industry provides solutions that fit the needs of all partners in the fresh chain now and in the future through close collaboration. Due to our intensive breeding efforts we are able to offer year round, high quality, high tasting watermelons.

New launches in Spain
Hazera launched 3 new seedless watermelon varieties in Murcia, Spain targeted for the South European watermelon producers:
Margay, a uniform, crunchy, great tasting midi watermelon with great feedback from Spanish retailers targeting 2 categories at the same time: fresh cut & fresh.
In the mini seedless category 2 novelties were highlighted for the Spanish production:
50037 a mini of 1.3-2.1 kg featuring excellent crunch and taste which was very well appreciated by retailers.
• Latest newcomer 50041 a nice, red round watermelon with excellent shelf life capacity is showing good results in both indoor in Almeria as well as the open field in Murcia.

Looking for more insights? Or curious on the solutions we can offer?
Contact us. We are happy to meet.

Mark van der Zouwen
Cucurbits Global Product Manager
Mark.van.der.zouwen@hazera.com

Arjan van Steekelenburg
Chain Manager Fresh Produce
Arjan.van.steekelenburg@hazera.com

Yoav Levy
Cucurbits Regional Product Manager
Yoav.levy@hazera.com

 

Camelot – Long lasting quality for your customer

In European supermarkets, the sales of snack tomatoes are increasing rapidly by approx. 20% per year. In The Netherlands, snack tomatoes have a market share of nearly 38%.

“At Hazera we are constantly looking for solutions to tackle the challenges of the supply chain”, says Produce Chain and Business Development Manager, Arjan van Steekelenburg. “We are looking at what’s lacking in the market in order to jump into that space”.

(more…)

Plant viruses: Prevention rather than cure

What Plant Viruses Can Teach Us About Human Viruses – COVID-19.
Over the years, Hazera has acquired knowledge and practices to fight potential pests and viruses that threaten the yields and the quality of our products.
Globalization has driven the worldwide spread of biological material, and with it infectious plant diseases. For most plant viruses, there’s no cure – only prevention. Many of the measures used to fight human viruses, like COVID-19, are also effective against plant viruses. Effective disease management starts with knowing your pest, and then applying reliable and professional detection methods to catch diseases early. This includes employing a robust methodology for sampling and monitoring the affected plant population.

MDM: A key preventative approach
However, the most effective strategy is always avoidance or prevention through proper hygiene. This means taking steps to prevent the virus from spreading via contact with surfaces, clothing, tools – and even smartphones. At Hazera, we advise taking the following preventative approach, known as MDM:
Measures – use of disinfectants, gloves, coats, masks, coveralls and additional protective steps
Discipline – everyone follows the guidelines and instructions strictly and precisely
Management – the process is led by professionals backed by the full commitment of the top administrative level
The MDM strategy depends on the firm commitment of all those involved. Just one person not complying can be enough to cause an outbreak or the secondary spread of a disease.

Hazera’s experts are happy to provide more information on preventing viruses and diseases in your crop. Do not hesitate to contact us.

Agronomic practices to improve crop management and increase yield

The production of greenhouse cucumbers has expanded rapidly over the last years. Greenhouse cucumbers can be one of the most productive crops. However, this productivity relies on precise control of irrigation, plant nutrition, and the growing environment, in addition to the effective management of pests and diseases. Greenhouse cultivation of cucumbers has many advantages over regular, open-field cultivation. In this article, we will discuss some of these advantages and the need to prioritize cucumber production under greenhouse cultivation. (more…)

Technological and Agronomical Tools for Optimum Growth (Part 1)

“The work in the greenhouses, the experiments, and responding to the needs of the Breeders are among the most complex phases in the process of breeding our varieties.”

Interview with Elad Shalit, Global R&D Operations Director, Hazera

Elad Shalit

In Hazera, a global company which breeds, develops, produces and markets variety of vegetable seeds for growers around the world, the production of seeds for research and development (R&D) is an extremely important part of the process. In order to maintain the continual launch of new, improved vegetable varieties, it is necessary to ensure that the seeds, of the desired quantity and required quality, will arrive at their testing destinations on time. Fruited vegetable varieties are usually targeted to one of the two seasons, Spring or Autumn. One main challenge is to produce seeds during the “counter-season”, opposite to the season targeted for variety trials, since it is not optimal for variety performance. This is not a simple task, and requires a high level of flexibility, agility and creative innovation.

We met with Elad Shalit to hear about Hazera’s R&D Operations, which is an essential part in the successful development of high-performing vegetable varieties. We learned how complex the process is and how it is integral to the advancement of their varieties in the market. Operations is the platform that facilitates the advancement of new varieties by Breeders and Scientists and Trial Managers from concept and genetic material through different growth processes to execution of performance trials in the target markets.

Elad is Hazera’s Global R&D Operations Director for greenhouses and open fields. He is responsible for 11 R&D sites around the world, with the main Breeding & Research centers in Israel and Holland.

“The work in the greenhouses, the experiments, and responding to the needs of the Breeders are among the most complex phases in the process of breeding our varieties,” says Elad.

The farm in Israel for breeding vegetable varieties covers an area of 24 hectares and has numerous greenhouses and other structures of various sizes, as well as the technological means to provide accurate growing conditions for each variety. “We supply seeds from Operations on time and in the required quantity, facilitating trials according to the climatic conditions of the different destination countries to which we export after the breeding process,” says Elad. Hazera’s advanced technological capabilities enable the company to improve breeding conditions and accelerate development timelines for the introduction of new and innovative traits to the varieties, for improvement of product quality, horticultural performance, resistance to diseases and other pests, and tolerance to stresses.

As part of the Limagrain Group, Hazera benefits from collaborations in Operations and other functions which augment technological capabilities and enable implementation of systems and processes that have already been tested by Limagrain. Limagrain defines high standards for all of its sites worldwide, including environmentally-friendly farming models, reduction of impact on the ecosystem, employment and labor practices, and more. These norms that have been implemented in Hazera operations at all stations, and in accordance with the requirements of each country.

The first phase of the breeding process maps the target market and its needs, and identifies characteristics of successful varieties and key players. In a second phase, the Breeders and Scientists study the genetic material available for that market and compare it to the varieties already in the market, to design and develop the type of product that can have impact. Operations then goes into high gear to help provide the best approaches for the opportunity. It works continuously with the Breeders to prepare and provide the best quality hybrid seeds needed for testing, selection and demonstration: for the target market: choosing optimal growing methods, controlling the process, and sending seeds to the destination country for the performance and demonstration trials.

Adapting the Growing Conditions to Its Genetics

One of the roles of Operation is to adapt the growing conditions to the needs of the crop: greenhouse type and size; ventilation, heating, cooling and irrigation conditions; fertilization; type of medium (soil type or soil-less medium). All these are intertwined, and the process must be closely monitored while ensuring the conditions are adapted optimally to the plants.

Another variable that affects conditions is genetic diversity. For example, one R&D greenhouse may have up to 1,000 different varieties and the genetic diversity may require different conditions for each variety. The processes in this case must accommodate this variability to ensure success in growing the plants.

Operations Team

The large variety of crops and the flexibility required to adapt the varieties to the target markets pose a great challenge for Hazera’s Operations. Success in managing these demanding requirements is very much dependent upon close cooperation between Operations and the Breeding Department, and collaborative support of R&D Laboratories and Quality Assurance Testing throughout the entire process.

“The vast experience of our teams is the foundation for the development of our processes to comply with the breeding requirements. Professional expertise, in-depth knowledge of the genetic materials, and interchange of innovative ideas lead to improved quality and efficiency,” says Elad Shalit.

Elad Shalit

Seeds Health

“During the production process, it is very important to maintain the genetic material free of any disease, and for that reason the greenhouses are treated like fortresses,” continues Elad. “Since any contact with the plants with our clothes or hands can leave infectious residues for some diseases, which can be transmitted onwards (similar to the current global COVID-19 pandemic), the rules for entering the site are extremely strict. There’s also frequent pest control, as pests can also be vectors that carry disease. We also sample the plants (leaves and seeds), to assess their health status, before seeding, during the growing and after picking. All of these measures enable us to maintain a clean phytosanitary environment that acts as an isolated island or fortress,” he says.

Nursery

“Hazera is not a commercial nursery; however, we want to maintain the genetic material in the company, so almost all seedlings come from our own nursery. During the breeding process, our nursery provides seedlings also to external growers and to the breeding greenhouses, all year round,” says Elad.

The nursery is equipped with all the systems required in a commercial nursery, including automatic irrigation, fertilization, and crop-management systems, and has the ability to grow plants with strong root and shoot systems. All these enable the nursery to produce healthy seedlings for transplanting in greenhouses and fields. Then, due to phytosanitary reasons, once a seedling is moved out of the nursery (transplanting, sampling, etc.), it cannot be returned.

Safety

Last, but not least – Safety is regarded as an integral part of Hazera’s culture. Operations is a very interesting department, as it involves a wide range of activities, automation mechanisms, processes, and infrastructures. “Our scope of operations and work conditions demand that we pay careful attention not only to the plants but also, and in particular, to the people doing the work, our teams,” adds Shalit. “We frequently conduct safety and risk surveys with professionals and our teams, invest in theoretical and hands-on training of our employees, and encourage them to report risks, malfunctions and hazards. We are all committed to the highest work standards. We do not save on expenses and improvements to ensure a safe work environment.”

Stay tuned for the second part of this article to be further focused on the technological breakthroughs implemented, that will be published on Israel Agri.

The article was first published in Israel Agri

Hazera’s Official Training Video: Tomato Brown Rugose Fruit Virus (ToBRFV)

We are happy to present Hazera’s training video and sanitation guide for dealing with the new ToBRFV virus.

The purpose of this video is to assist growers and farmers to gain a better understanding of the ToBRFV virus, and to share some practical advice and active measures for eradicating the growth of this virus through the use of stringent hygiene and highly effective sanitation. (more…)

Precision agriculture: The future is now

Precision agriculture (PA) reportedly has the potential to boost agricultural productivity by 70% by 2050. With a growing global population, PA techniques can deliver much-needed food security in the decades to come. Precision agriculture (PA), is a crop-farming management concept based on identifying and managing the variability of growing conditions on the crop farm.

(more…)