Hazera Fresh Chain

High-performing fresh produce developed for retail and trade, combining uniform sizing, vibrant consistent color, high Brix sweetness, long shelf life (in some varieties up to 28 days), and strong transport durability to ensure quality from field to shelf. Our tomatoes offer shiny skin, excellent firmness, and reliable uniformity in size and fruit weight throughout the season, resulting in less waste and up to 30% higher marketable yield. Our cherry mini plum further reduces environmental impact with up to 18% lower carbon footprint, without compromising on taste or quality.

Cherry Mini Plum

Our Windsor, and new Draconor and Nemeton varieties, sourced from Spain and Morocco, range from 25–30 mm and combine uniform sizing, vibrant consistent color, and high Brix sweetness (8–12), with shelf life reaching up to 28 days. Shiny skin, excellent firmness, and reliable size uniformity ensure less waste and up to 30% higher marketable yield, while a lower carbon footprint (up to 18%) delivers sustainability without compromising on taste

Premium Mini Plum Tomato

HA 48294, grown in our High-Tech production regions (NL, BE), delivers speed, deep red shelf appeal, and proven taste performance — a premium mini plum tomato that performs consistently from early to late season, with a Brix range of 9.5–11. Complemented by HA 48302 from our Mid-Tech production (ES, MA), this duo enables year-round premium, high-performance retail programs.

Mini Seedless Watermelon

Mini seedless watermelons with sweet high-Brix flavor, deep red flesh, and crunchy texture. Compact 1.3–3.7 kg size for convenience, with extended shelf life to reduce waste. Resistant to powdery mildew (Px) for more sustainable production. Available 5–6, 6–8, or 8–10 per box, sourced year-round from Latin America, Spain, and Italy.

Radish

Colors that crunch. Crisp, colorful, and full of flavor, our Purpella, Whitella, Blushella, and Florella varieties bring a striking color palette that stands out on the shelf. A natural source of vitamin C, with low calories and high water content, radish offers a fresh, versatile addition to any meal — perfect for snacking, salads, and creative cooking, irresistible to kids and adults.

Awardwinning varieties

Our vibrant Colorful Family (yellow Summer Soul and delicious bronze-green Tentedero) brings together two award-winning varieties, honored at the Brussels International Taste Institute. These varieties deliver excellent, very sweet flavor, attractive color, and perfect crunch, with a high Brix range of 9–12 and average fruit weight of 12–15 g, while strong adaptability ensures reliable fruit set in both cold and hot conditions.

Awards:

Fresh Market Award – Exotica

Fruit Logistica Innovation Award Nominee – Exceed

Superior Taste Award – Summer Soul and Tentadero

You can find us at:

The German Fruit & Vegetable Congress (DOGK)

September 21, 2026 — September 22, 2026
Messe Düsseldorf GmbH, Stockumer Kirchstraße 61, 40474 Düsseldorf-Stadtbezirk 5, Germany

International Open Days 2026

September 22, 2026 — September 24, 2026
Kanaalweg 16, 1749 CE Warmenhuizen, The Netherlands

Warsaw Fresh Market Award 2026

September 24, 2026
MCC Mazurkas Conference Centre & Hotel, Poznańska, Ożarów Mazowiecki, Poland

Fruit Attraction 2026

October 6, 2026 — October 8, 2026
IFEMA, Avenida del Partenón, Madrid, Spain

Global Tomato Congress 2026

November 5, 2026 — November 6, 2026
Parking | Granada La Palma, N-340, km 342, 18730 Carchuna, Granada, Spain

Fruit Logistica 2027

February 3, 2027 — February 5, 2027
Messe Berlin, Messedamm, Berlin, Germany

Morocco Tomato Conference 2027

March 25, 2027
Les dunes d'or, Agadir, Morocco

Contact Us

Michal Taraska
Michal Taraska
Global Value Chain Lead
Robbert Biemans
Robbert Biemans
High Tech Tomato Business Development Manager
Federico Puyo
Federico Puyo
Product Manager